Andrew Hyde Business Communications


Man reading a newspaperWe’re in an online age. But that doesn’t mean that the press, especially the trade press, is dead. In fact, it’s as important as ever, with specialist titles generating more and more coverage both on the web and in print.

If you do not have a press and PR agency but find it hard to know where to start, drafting press releases in-house, I will help you create relevant and engaging news stories that will give you a better chance of attracting journalists’ attention.

Maybe you have an agency but need someone to work with them: to help them understand your business and plan what they can do for you, fine-tune news releases and generally make sure that their expertise brings you maximum benefit.

Or perhaps you want to place a feature article – either directly with a publication or via your agency? Whichever the route, you need someone to determine the key focus and understand how to best tailor the message. I have worked in these various situations and can make this practical experience work for you.

“Andrew soon opened new doors for us with attention-grabbing press releases – and also secured the publication of a significant editorial feature article. These really began to boost our coverage in the trade press.”

Andy Lindstrom
Marketing Manager
Siemens Metering, Communications and Services

“As a client of Andrew, I was impressed not only by how he worked directly with the media and with agencies to gain valuable print and online coverage – but also his strong relationship-building with partner companies and external organisations. This resulted in important additional exposure through their online sites and media connections, too.”

Steven Barker
former Head of Government Affairs
Siemens IT Solutions and Services